FUYANG, HANGZHOU — Maximal Forklift hosted its 2026 Export Business Dealer Meeting on May 14th at its facility in Fuyang, Hangzhou. The gathering provided a practical forum for international dealers and partners from various regions to reconnect in person, review recent market dynamics, and align on upcoming business objectives.

Introducing the MMRT, PRT, and LCI Product Lines

As part of the event's agenda, Maximal introduced three new additions to its product portfolio: the MMRT, the PRT, and the LCI. These new models represent the company’s steady, ongoing effort to update its product lines and offer dependable options tailored to current market requirements.

Strategic Alignment and Market Outlook

The meeting featured an address by Matheus Thaumaturgo, VP Asia Pacific, who discussed Maximal's ongoing strategic role within the Hyster-Yale Group.

In a candid review of the business climate, Matheus noted that sales operations had experienced a notable impact starting in 2025 due to broader market challenges. Looking ahead, he emphasized the practical necessity of focusing on core fundamentals, outlining Topline Growth and Operating Profit (OP) as the primary performance metrics for the business line in the coming year.

Strengthening Global Partnerships

Despite a challenging economic landscape, the event underscored the value of long-term collaboration. The discussions focused on supporting the dealer network through realistic growth strategies and mutual cooperation.

"We want to extend our sincere thanks to the dealers and partners who made the journey to China," the company shared. "Your presence and continued commitment are highly valued. While the meeting has concluded, the work to build steady, sustainable opportunities together in the years ahead remains our shared focus."